Metadata, the data about data basically allows you to tag, categorize and distribute all book information.

Better tagging means better distribution, which leads to larger coverage, which ultimately leads to higher reads.

The industry has long faced problems with ID tagging systems. It's common for broadcasters to lack a solid tagging system, leading to difficulties in matching and organizing content accurately. This disarray not only complicates internal operations but also impacts content delivery to audiences.

When metadata—data about data—is scattered across different systems without a unified management strategy, it becomes a silent bottleneck, hindering your agility, security, and growth.

Metadata are tags that help identify your content. It’s the data that provides information about the content itself, for example title, director, genre, cast, runtime, language, etc. This article dives into the importance of well managed metadata with examples of Babadook and White Collar on Netflix.

Metadata is the information that describes a TV show or movie, such as its title, plot, cast, and release date. This information is crucial for making your content discoverable and appealing to viewers, and it needs to be distributed to all the different platforms where your content is available

Learn how to turn your metadata into a high-performing machine and start getting the exposure you’re after.

This article will go over all of the ins and outs of MVPDs and vMPDs and explain how you can use Clipsource to feed all of the platforms that require metadata and schedule data from you.

If you work in PR for TV, VOD or books then this is the guide for you. Make sure you aren’t selling yourself short and understand what questions to ask when adopting a new press release distribution system.

Learn why it is important for you to take control of your EPG data for Live TV and VOD and how you can achieve this with your own TV listings API.

If you haven’t heard about Netflix’s latest original series Squid Game, then you must be living under a rock. Find out what your OTT platform can learn from the huge phenomenon that is Squid Game.

Here are 4 ways that we can help you maximise your metadata distribution efforts and get your programs discovered.

Urban Löfbom is responsible for the roadmap for the Content Platform, a part of the Product and Tech organisation at Nordic Entertainment Group. Read his full interview here.

Learn how the shift from Linear to VOD has changed television marketing and the ability to win viewers.

Are you a victim of bad “sold metadata”? Find out if your metadata is costing you viewers.

As the supply of movies and drama surges, competition for viewers’ attention and subscriptions will increase. The question is where and how is the money for doing this best spent?

Learn how you can turn your legacy data into rich information that can help viewers find your programs.