Clipsource Blog
Find everything from media marketing best practices to the latest industry insights.
What WCAG is, why people talk about it and why it’s important.
With laws like the Americans with Disabilities Act (ADA) and the European Accessibility Act (EAA) tightening their grip, it's becoming increasingly difficult to put accessibility as a second thought.
Why traditional press release softwares aren’t making the cut anymore.
or those in broadcasting and streaming, advanced and even custom press & communication softwares have basically become necessary to keep up with industry demands, making traditional press release distribution softwares like Mynewsdesk or Cision, to fall short.
Why do we underestimate journalistic influence?
Despite the large amount of money poured into consumer ads—with TV ad spending expected to grow in the coming years—journalists have remained somewhat in the shadows.
Our top 5 predictions for the Broadcasting and Streaming Industry in 2024
At Clipsource we work closely with our customers to adapt to the ever changing industry of entertainment. Part of our team have decades of experience within this landscape. In this short article we delve into their impressions of what is to come for 2024.
6 ways to Boost your content discovery
Need to get more awareness for your TV shows and films? Check out these digital marketing strategies to boost content discovery and attract more viewers to your streaming service.
SEO for OTT platforms [6 best practices]
Here are 6 tips to help you start optimising your OTT platform for SEO (Search Engine Optimisation) and start driving more viewers to your service.
In-house vs. outsourcing your communication and marketing platform [Could you be saving more?]
Not sure whether to outsource your media marketing software? Compare the benefits of outsourcing a platform for your media marketing needs vs. managing it in-house.