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Why Rich Metadata May Be The Sharpest Weapon in the Streaming Wars Why Rich Metadata May Be The Sharpest Weapon in the Streaming Wars
As the supply of movies and drama surges, competition for viewers' attention and subscriptions will increas...
5 TV marketing practices that book publishers should copy, right away 5 TV marketing practices that book publishers should copy, right away
The digitalisation of the media industry has led book publishers to resemble TV channels in many respects. ...
7 reasons for you to see Clipsource’s Ola Scholander at the OTT Summit 7 reasons for you to see Clipsource’s Ola Scholander at the OTT Summit
Ola Scholander has more than 20 years of experience of building sustainable businesses in streaming media, ...
5 reasons nobody finds your OTT channel 5 reasons nobody finds your OTT channel
The temptation to bypass traditional gatekeepers such as cable or satellite platforms has led thousands of ...
From zapping to churn – and what it means for marketing of television From zapping to churn – and what it means for marketing of television
The shift in entertainment consumption from linear to digital, has had a major impact on the packaging and ...
This kind of metadata makes viewers hate you This kind of metadata makes viewers hate you
Have you ever noticed how various top lists on your VOD platforms are surprisingly similar? No matter if yo...
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CASES AND GUIDES

  • GUIDE:

    Don’t miss this when you build your new press room.

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    Discovery Networks new press room.

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  • GDPR:

    Is your business at risk?

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